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Engage customers with branded, interactive messages directly in their messaging app. Use carousels, buttons, images & replies to boost conversions.
Verified sender with logo.
Advanced analytics.
Rich media messages.
Auto fallback to SMS.
Higher read rate
More engagement
Support
Show products, offers and journeys with cards, media & buttons right inside the SMS inbox.
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RCS turns simple SMS into interactive experiences with branded sender, rich media, buttons, suggested replies, and detailed analytics. Perfect for marketing, onboarding, and customer care.
Show your logo, brand name, and verified badge so customers instantly recognize and trust your message.
Branded sender →Use images, carousels, videos, CTAs and quick replies to tell better stories and drive clicks faster.
Interactive cards →Build segmented journeys based on behavior and past purchases to keep each conversation contextual.
Dynamic content →Track opens, clicks, replies and conversions across campaigns to improve ROI over time.
Deep analytics →RCS business messaging works across multiple sectors – from promotions and product discovery to transactional updates and customer support.
Product carousels, flash sale alerts, cart recovery, and personalized offer journeys.
Product discoveryCard offers, EMI reminders, statement links and pre-approved loan campaigns with rich CTAs.
Secure updatesApplication journeys, course launches, webinar reminders and fee notifications with buttons.
Lead to enrolmentAppointment reminders, wellness packages, lab report links and insurance offers via RCS.
Patient journeysTrip updates, dynamic itinerary cards, check-in info, and upgrade campaigns inside messages.
CX on the goProject carousels, site visit booking CTAs, payment alerts & follow-up reminders.
Project showcaseVacancy alerts, interview scheduling, document collection and onboarding journeys via RCS.
Candidate flowsRegistrations, reminders, location sharing and feedback surveys with rich messages.
Event funnelsRCS keeps the reach of traditional messaging but adds rich content, branding, buttons and analytics. Use it along with SMS failover to cover your complete audience.
| Feature | SMS | MMS | RCS |
|---|---|---|---|
| Content type | Plain text | Text + images / video | Text, rich cards, carousels, media, buttons |
| Branding | No logo, generic sender | Limited | Verified sender, logo, brand colors |
| Interactivity | Links only | Links + images | Suggested replies, quick actions, deep links |
| Analytics | Basic delivery | Provider dependent | Opens, clicks, interactions & events |
| Best for | Simple alerts | Basic promos | High-impact marketing & journeys |
Android devices already support RCS natively and adoption is growing quickly. Combine it with SMS and OTT channels to future-proof your customer communication.
Pricing depends on traffic volume, country, campaign type and failover strategy. Below slabs are for reference – we’ll send a customised proposal for your use case.
Exact tariffs depend on operator, geography, template type and monthly commitment.
| Campaign type | Example use case | Monthly volume | Approx. pricing |
|---|---|---|---|
| Text Message | Product launches, festive offers, cart recovery | 10K – 100K RCS messages | ₹0.16 – ₹0.18 / message |
| Text + Image + Call to Action | Order status, reminders, account updates | 10K – 100K RCS messages | ₹0.18 – ₹0.20 / message |
| RCS onboarding pack | Brand verification, templates, first flows | One-time setup | Custom |
| Reseller / white-label | Agency / ISP selling RCS to clients | High volume | Special partner pricing |
Tell us about your industry, traffic volume and use cases. Our team will prepare a detailed RCS + SMS pricing sheet along with recommended flows.
Request detailed proposalResponse within 24 business hours.
Fill this short form and our RCS specialist will connect with you to discuss campaigns, pricing, and integration options for your business.
After submission, you’ll get a confirmation email / SMS with next steps.